An Olympic PR stunt-fest?
Into the closing stages now, but the Olympics PR gems keep coming… Subs Sack Race: Sub Editors at the Express and the Mirror will be watching over their shoulders as they failed to spot that their...
View ArticleMorons, sin washers and sore losers
As British gold medals start to dry up, the Olympics PR machine has taken a more sinister turn… Moron of the Games: Piers ‘the Troll’ Morgan. Who, when he is not being taken down by other Twitter...
View ArticleNudity, numpty and nudge
Just so much more Olympics PR to get through… and only one more day! Shameless self-promotion Award: GB high-jumper Robbie Grabarz bares almost all in celebration of a bronze medal. Not doing anything...
View ArticleThe best Olympic PR moment
Over the last two weeks, this blog has featured over 50 Olympic PR highs and lows from London 2012, but which was your favourite? Take five seconds to fill in this poll (I’ve picked my top five, feel...
View ArticleThe Olympics in headlines
Luckily most newspapers had already written closing ceremony commemorative editions before last night’s event had got going. So this morning’s positive front page headlines capped two weeks where the...
View ArticleYahoo’s social media fail
Today Yahoo! news is scraping the bottom of a barrel even the Daily Mail or a Five Live phone in would avoid. For its first ever #HashOut ‘live discussion show’ it is inviting people to suggest...
View ArticleThe battle of the opening ceremonies
On the surface of the figures, Channel 4 will be delighted that last night’s Paralympic Opening Ceremony attracted the station’s largest audience share since the peak of Big Brother. And today’s...
View ArticleSocial media gotchaism
Novelist, chicken fancier and facelift aficionado. There are a lot of words to describe Kay Burley, but regardless of what you make of her insensitive interview in Machynlleth, she is also another...
View ArticleA social media cheer for Starbucks
After winning some plaudits (well, Mr B. Johnson anyway) for its move on taxation, Starbucks must have hoped that its sponsorship of the Natural History Ice Rink would have helped move its brand...
View ArticleTop posts of 2012
The review of my blog posts is a little different this year (here is 2011‘s) as it also takes into account posts from the Claremont and CIPR blogs. Also summarised as a word cloud here, below are the...
View ArticleMore radio silence?
Back in November 2011 I took a bit of a break from the blog due to running the WorldSkills London 2011 Media Centre. This time it’s due to this… To say I’m immensely proud of what the team at the...
View ArticleThere’s no such thing as an apolitical campaign
Over on the Claremont blog, I argue that there can be no such thing as an apolitical charity communications campaign. While the stated objectives of a charity communications may be seemingly...
View ArticleTimehop back to re-lived content
As PRs look to re-use and re-fashion content to help extend the life of a news story, Timehop‘s a new app which helps the story last a whole year. The concept is so blindingly simple it’s amazing it...
View ArticleTop 5 Political Songs… Ever
Ding Dong The Witch is Dead may be grabbing the headlines, but will it ever be a top political song? Well, it’s not on my top 5 – below – more suggestions welcome! 1) The Specials – Ghost Town Les Reid...
View ArticleHyundai and Innocean show the sick side of adland
Advertising creatives have a bit of reputation for being maverick and pushing the boundaries. But one agency, Innocean, has gone far too far and got Hyundai into a steaming pile of PR manure. You can...
View ArticleDoes social media impact share prices? #AskBG
I’m no economist, but the ill-judged social media response by British Gas to their price hikes looks to have spooked the City: And Centrica…
View ArticleIf you dance with the PR devil, defend what you do
I love my job. Most of the time. But I hate the company the PR industry keeps sometimes. For every company that uses PR for public good, there is another that is prepared to take the...
View ArticlePR Apprenticeships have come of age
Matt Seel, next to Nick Clegg, at the Skills Show in Birmingham When I first suggested that there should be PR Apprenticeships in March 2009, the silence in the industry was deafening. Even in my own...
View ArticleCan you hold a judge to account?
The wheels of government turn pretty slowly. And never more slowly when trying to hold a judge to account it would seem. On the 26th December 2012 I wrote to the Ministry of Justice complaining about...
View ArticleTop ten blog posts of 2013
People (well colleagues at Claremont) have accused me of only blogging when I’m angry. But, it appears, I’m just giving the public what they want. Behold my top ten most read blog posts of 2013: 1)...
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